THE PROBLEM:
Australis has specialised services tailored to sun-seekers yachting in the Asia-Pacific region. The branding needed the professionalism to be trusted with visa applications – and the personality to recommend the best seafood restaurant. 

THE SOLUTION:
The custom logotype takes inspiration from the bold sweeping curves of a yacht’s bow – creating a confident logo that immediately feels part of the maritime industry. Pairing it with sea-themed illustrations gives the brand a whimsy that stands out from its competitors and beckons you to discover the hidden treasure of the region.